Transform Your Social Media into a Marketing Machine

Transform Your Social Media into a Marketing Machine

(without it becoming a wasteland of mindless chatter!) Social media plays a crucial role in marketing in the modern world, being free, fast and ubiquitous in nature. Membership Businesses should not concern themselves with asking if they need to engage with social media – because the answer is yes – so much as finding the best methods with which to … Read More

The Four Responses To Your Membership

The Four Responses To Your Membership

When it comes to selling your high ticket membership, there are four responses that people can have. Most membership leaders only anticipate two responses when selling their membership. But there are four, and you need to have a plan to sell to all four. Doing this will accelerate the growth of your membership over and over again. Want to know … Read More

Your Results Rule

Your Results Rule

Your opinion of your marketing doesn’t matter.  The results rule! Your opinion of the effectiveness of your membership doesn’t matter. The results rule! The opinion of others doesn’t matter. The results rule! What someone thinks of you starting your membership doesn’t matter. The results rule! What you think of your website (Oh it’s pretty!) doesn’t matter. The results rule! When … Read More

Are You Killing Your High Ticket Membership?

Are You Killing Your High Ticket Membership?

There’s a silent killer lurking in your membership business. No, it’s not one of your members. It’s not one of your staff members either (although there may be times where they want to, HA!). It’s not your database, CRM, or marketing, either. The silent killer… it’s Member Overwhelm! It creeps in, starting from the very beginning. Your prospect signs up … Read More