Increase The Value of Your Members by the Way You Talk on the Phone

Increase The Value of Your Members by the Way You Talk on the Phone

Being put on hold on the phone is a pet peeve for most of us. Although you may have to put a member on hold, it doesn’t have to be frustrating for the caller. Here are a few courtesies that can make the wait a little more tolerable for the caller: Don’t multitask.When you try to do two things at … Read More

Turn Social Media Into A Marketing Machine

Turn Social Media Into A Marketing Machine

(without it becoming a wasteland of mindless chatter!) Social media plays a crucial role in marketing in the modern world, being free, fast and ubiquitous in nature. Membership Businesses should not concern themselves with asking if they need to engage with social media – because the answer is yes – so much as finding the best methods with which to … Read More