Your Secret Audience Formula

Your Secret Audience Formula

Here’s what I know: You genuinely have a desire to help people achieve their purpose in life, whatever that may be. Anyone who runs a membership must have a genuine interest in making other people’s lives better. Whether that means making their businesses better, or their relationships better, or their financial situation better, you are invested in helping people make … Read More

Pricing Your High Ticket Offer

Pricing Your High Ticket Offer

How do I price my high ticket offer? I get that question a lot. It’s a challenge that many people struggle with. And because of that, most end up undercharging for their coaching. Most people just want me throw out a number as a way of validating what they’re already charging. Instead, I give them to strategies to consider. Here … Read More

Knowing Your Numbers

Knowing Your Numbers

There are a number of questions I ask my private clients. But one series of questions is more important than all of the others. It’s about their numbers! Do you know your numbers? Do you know what numbers are most critical to your membership business? Here are just some of the numbers you need to know: How many new members … Read More

No Tech Gets in the Way

No Tech Gets in the Way

That’s my mantra. No tech gets in the way. How do you do that? There are some websites I recommend where you can outsource and have someone else make the technology work for you. For example, let’s say you don’t know how to set up Kajabi or ClickFunnels. Guess what? You can hire somebody. Go to UpWork.com. You can interview, … Read More

Make Outcomes Not Offers

Make Outcomes Not Offers

Is it possible to dramatically increase sales by making one simple adjustment to your marketing? Absolutely! One of the most common mistakes I see with many high-ticket offers is they are selling the wrong thing. Instead of explaining what your high-ticket offer is, think about the outcome that you want to provide your prospects. Even better, what is the outcome … Read More

What It Means to Launch Your Membership F.A.S.T.

What It Means to Launch Your Membership F.A.S.T.

The F.A.S.T. acrostic is the framework to creating and implementing your new membership. Important: You may be tempted to skip ahead. Don’t do that! You’ll miss out on the foundational principles necessary for your long-term success. This is a proven framework that has consistently launched highly lucrative coaching programs (including mine). Let’s dig in to each segment of the F.A.S.T. … Read More

Founding Members vs. Launch Members

Founding Members vs. Launch Members

There’s always that question, “How do I know people will sign up?” A lot of people teach the use of “Founding Members,” but I’m going to teach you something new. Founding Members are the very first members you sell into your membership. You’re probably familiar with this term and concept. They get the Founding Member rate, which they qualify for … Read More

Commit to Launching F.A.S.T.

Commit to Launching F.A.S.T.

I’ve already given you a number of ways to create and sell your high-ticket offer, and although I’ve given you a number of next steps, the quickest way to launch F.A.S.T. is to go to www.FastLaunchCoach.com and become a member of my high-ticket coaching. I constantly tell my members that my business is on full display. You get to see … Read More

You Do NOT Want Everyone

You Do NOT Want Everyone

The only thing worse than putting out your membership and not getting people to take it is putting out your membership and getting the wrong people to join… because those people will cancel. And when you’re in startup mode, any cancelation will cause you to doubt yourself. You’ll start doubting your expertise, doubting the content you provide to your membership, … Read More

What’s your PROMISE?

What's your PROMISE?

As a coach or consultant, you have a PROMISE inside of you. It’s the promise you have to help your members get from where they are, to where you know they can be. It’s the way you’re called to serve and is your unique genius to help others. Once you’ve committed to your PROMISE, you discover your PATH. That’s the … Read More