Interestingly enough, while writing this post I was checking my email and somebody reached out to me and said, “Hey, listen. I’m not sure if this particular program is right for me or not. You see, I lack the confidence in being able to sell.” Well, well, well… that was interesting. First off, it was interesting that someone would be … Read More
What’s Stopping You from Launching Your High-Ticket Coaching Offer?
A lot of people think the what, the how, the fear, the marketing, the technology, or the fill in the blank is what is keeping them from launching their coaching offer. What I have found is that what keeps people from launching is: Not having a strong enough reason WHY! Does your “Why?” outweigh your excuses? When you have a … Read More
Conquering The Tug
“You need to overcome the tug of people against you as you reach for high goals.” – George S. Patton Some might consider planning for 2025 a pretty easy thing to do considering what all has happened this past year. “Doesn’t take much to improve on a year like that.” There’s a real danger in thinking it doesn’t take much to … Read More
Make Outcomes Not Offers
Is it possible to dramatically increase sales by making one simple adjustment to your marketing? Absolutely! One of the most common mistakes I see with many high-ticket offers is they are selling the wrong thing. Instead of explaining what your high-ticket offer is, think about the outcome that you want to provide your prospects. Even better, what is the outcome … Read More
A Unique Way To Sign Up New Members
Can I give you a quick tip on how to sell more of your high ticket membership offer? Here it is: Have multiple offers, giving people different opportunities to sign up for your membership. Most membership businesses only have one way, one offer. They say, “here’s my membership, will you join?” But when you make multiple offers, you attract multiple … Read More
How To Define Your Ideal Member
Call it an avatar, an ideal member, or prospect profile, you need a good understanding of who your prospective member is so you can best target your marketing. These are the non-members that you’re best able to help with your membership. If you’re going to move these people out of the crowd, you need to know who these non-members are. … Read More
3 Ways to Make Your Prospects Feel Valued
Any membership business that wants to be successful knows about the importance of lead generation, but many prospects are just not ready to start buying. The good news is that this issue can be resolved with the use of lead nurturing. Lead nurturing refers to the building of relationships between your business and prospects at every stage of the prospecting … Read More
Where Do Incredible Ideas Come From?
Where do your best ideas come from? There’s something about getting together with like-minded people who challenge your thinking, cause you to think beyond what you see possible and encourage your growth. Every time we get together, even if it is virtual, every one of us always learn something. There’s a Proverb, “As iron sharpens iron, so one person sharpens another.” … Read More
Harness The Power of Creating Leaders in Your High Ticket Membership
I want to talk about this integral part of your business because I want to help you develop your personal leadership so that you can lead your members and ultimately grow your membership business. After all, every business has a leadership system whether you recognize it or not. Whether you’re growing as a leader or whether you’re declining as a leader, … Read More
Set Yourself Apart From Your Competitors The Right Way
One of the reasons people cancel their membership and one that you’ve probably heard is, “I have found something else.” Many times, a member is not going to tell you they’re leaving you for your competitor. Instead, they just say, “Hey, I’ve found something else.” They don’t want to let you know that they’re cheating on you with somebody else. … Read More