LinkedIn is one of the greatest channels offered by social media in terms of membership sales, with around half a billion people who make use of the site, making it a strong sales channel for any business. Finding leads is considerably less daunting for those who know how to properly navigate the site and make use of its advanced settings. … Read More
How to Create Goals that Create New Members
You won’t be able to advance your membership business unless you’re working toward goals. Setting goals that will inspire and motivate you is crucial. Aim for goals that are: Quantifiable.You should be able to measure success in objective terms, so everyone can see the value of your efforts. Challenging.If it’s too easy, chances are your objective won’t have significant impact … Read More
Your Members and New Year Resolutions
I’ve got an important question for you – and it’s NOT about your New Year’s resolution. It’s about your members! Your members are making resolutions for the New Year. They’ve got problems in their life and business that they want solved. So here’s the question: Will your membership program help them reach their desired outcome? This is an important question … Read More
Happy New Year!
Happy New Year from everyone here at Membership Multipliers! 2018 has come and gone, and we are grateful to have been able to help so many people this year. We look forward to more growth, and being able to continue to help you and your membership business into 2019. Here is to new beginnings and fresh starts!
Merry Christmas and Happy Holidays!
The Christmas season is a wonderful time for us to remember the friends and members who make our job a pleasure all year long. I’m grateful for all my coaching members! It’s an honor to help you get more members and increase retention. Thank you and best wishes to you and your family. May your new year be filled with … Read More
Tips for Authentic Interaction with Members
Your members are empowered with lots and lots of information in today’s world, making it important for you to be able to provide your members with superior self-discovery options in addition to customized interactive experiences that tailor to their own personal requirements. One good tip to help create that experience and have authentic interaction with members is to ensure that your … Read More
Ensuring Quality Member Experience
How do you ensure a quality member experience? Engaging members is often vital for repeat business for companies and with competition only getting fiercer, having an excellent member relationship strategy is just good business. One good tip is to keep in mind that the way in which your company interacts with members matters every bit as much as the quality … Read More
Two Tools to Increase Retention
There are two tools you have in your arsenal to keep people from quitting your membership program. RESULTS + RELATIONSHIPS Let’s take a look at the first – RESULTS: When you get your members results and they see their success tied to your membership program, they’ll be hard to lose. You’ll make them a fan. They’ll see their achievement is … Read More
The Biggest Mistake Membership Businesses Make When Marketing a Free Trial
I recently received an email from a Private Client – they made a huge mistake. Honestly, it’s one I’ve told them not to do but it happened anyway. What was it? They didn’t remove current members from their marketing. They promoted a trial membership to people who were already members! You should not market your trial membership to your current … Read More
Chocolate Pinata – Have you ever had one?
Have you ever had a Chocolate Pinata? It looks like this – It’s a hollow chocolate ball filled with churros and all sorts of fruit. If you ever get the opportunity – GET IT! My wife and I went to a high end Mexican Restaurant (not some hole in the wall joint.) We just finished eating and looked over at … Read More