Your Members and New Year Resolutions

I’ve got an important question for you – and it’s NOT about your New Year’s resolution. It’s about your members! Your members are making resolutions for the New Year. They’ve got problems in their life and business that they want solved. So here’s the question: Will your membership program help them reach their desired outcome? This is an important question … Read More

Happy New Year!

Happy New Year from everyone here at Membership Multipliers! 2018 has come and gone, and we are grateful to have been able to help so many people this year. We look forward to more growth, and being able to continue to help you and your membership business into 2019. Here is to new beginnings and fresh starts!

Merry Christmas and Happy Holidays!

The Christmas season is a wonderful time for us to remember the friends and members who make our job a pleasure all year long. I’m grateful for all my coaching members!  It’s an honor to help you get more members and increase retention. Thank you and best wishes to you and your family. May your new year be filled with … Read More

Member Retention Tips

It can be an exciting experience for a membership business owner to finally win over that new member, not least because it demonstrates the worth of strategies and campaigns. The downside to this is that focusing too heavily on winning new members can have the unintentional result of leaving existing members feeling dissatisfied and forgotten. There is no point in … Read More

Tips for Authentic Interaction with Members

Your members are empowered with lots and lots of information in today’s world, making it important for you to be able to provide your members with superior self-discovery options in addition to customized interactive experiences that tailor to their own personal requirements. One good tip to help create that 
experience and have authentic
interaction with members is to 
ensure that your … Read More

Ensuring Quality Member Experience

How do you ensure a quality member experience? Engaging members is often vital for repeat business for companies and with competition only getting fiercer, having an excellent member relationship strategy is just good business. One good tip is to keep in mind that the way in which your company interacts with members matters every bit as much as the quality … Read More

Two Tools to Increase Retention

There are two tools you have in your arsenal to keep people from quitting your membership program. RESULTS + RELATIONSHIPS  Let’s take a look at the first – RESULTS: When you get your members results and they see their success tied to your membership program, they’ll be hard to lose. You’ll make them a fan. They’ll see their achievement is … Read More

The Biggest Mistake Membership Businesses Make When Marketing a Free Trial

I recently received an email from a Private Client – they made a huge mistake.  Honestly, it’s one I’ve told them not to do but it happened anyway. What was it? They didn’t remove current members from their marketing.  They promoted a trial membership to people who were already members! You should not market your trial membership to your current … Read More

Chocolate Pinata – Have you ever had one?

Have you ever had a Chocolate Pinata? It looks like this – It’s a hollow chocolate ball filled with churros and all sorts of fruit. If you ever get the opportunity – GET IT! My wife and I went to a high end Mexican Restaurant (not some hole in the wall joint.) We just finished eating and looked over at … Read More

Relationships Inside Your Membership

There’s a key role that relationships play in building your membership business. I was meeting with a private client yesterday, working on a multi-million dollar membership business and I shared with him that your members are looking for a relationship. Some of the types of relationships include: Affinity – feeling like they’re part of something bigger than themselves Networking – … Read More