One of my mentors, Dan Kennedy, said that every person is tuned into their own radio station called WIIFM. Everybody has their antenna up and it’s tuned in to WIIFM. What’s in it for me? When they read your email, or your sales page, they will be asking the question, “What’s in it for me?”
Answer that question.
You’ll do that through this painted picture you’ve been creating.
Now I want you to take this “picture” and hang it in your office. I want you to put it on your desk, have it there, and just continue to add to it.
You might find out as you have real-life conversations with your prospects and participate in different Facebook groups and on social media, “Oh, they’re struggling with this. Let me write that down.”
As you read articles and continue to learn more and more about your prospects, you’ll also learn things about their wants, their pain points, their needs, and their desires. Write these things down and continue to build out this painted picture.
That’s how you leverage this process.
It will enable you to communicate on a much deeper level. I’m not asking you to do this exercise so that you will have this nice little paragraph to put someplace.
No, I’m asking you to do this so that you can make sure you have a successful, fast launch for your membership… and so that you will be able to serve the people who really need you!
If you’re ready to multiply your membership and money, here are four more ways we can work together!
1. Grab a copy of “High-Ticket Coach.” It’s my brand new book on how to create, launch and sell your high-ticket membership offer. You’ll also get a ton of free resources and tools to help sell your current membership offers.
2. Get a FREE copy of Accelerate: How to Get Your Next 10, 100, 500 or Even 1,000 Members… Yes, you can get a free copy of my brand-new book! In it, you discover more on how to promote your membership, get more members and increase retention. Kim wrote the foreword – you’ll discover more about her membership.
3. Looking to Turn Your New Member into a Fully-Engaged Member… The “New Member Engagement Accelerator” may be exactly what you need. This newly revealed strategy will show you the step-by-step process for quickly getting every new member on-board with your membership.
4. If you’d like to work directly with me and my team to help you create and sell a high ticket membership…If you’d like to work directly with me and my team to multiply your membership… just schedule a free strategy session. We’ll map out a strategy and then take a look to see if and how we may be able to grow your business. Go here to complete this brief survey and schedule your free call.
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