Know What Members Want from You

What do your members really want? Jumping to conclusions is never safe.

To run a better membership business, remember these basic truths about everyone who joins your membership:


  • “I want to feel important.” No one wants to feel like a number, interchangeable, or easy to forget. Get to know your members as people; find out what makes each one unique and show them you’re paying attention to their individuality.


  • “I need encouragement.” Even the best members continue to flourish with positive feedback. Let them know what they’re doing right and how they can keep performing at a high level. They’ll notice and keep up their efforts.


  • “I want to believe in you.” Members want to know they can trust you—your knowledge, your expertise, and your word. Show your commitment to helping them succeed and grow by listening, answering questions honestly, and keeping your promises.


  • “I want to succeed.” Most members want to do a good job, even if they don’t want to advance in your membership. Explain your expectations clearly and give them the training and support they need, so they know you’re invested in helping them succeed.


  • “I want to be motivated.” Yes, motivation springs from inside, but members want to be told why they should complete a project or improve quality in terms that make sense to them. Emphasize the project’s value—personal satisfaction as well as more tangible rewards—to unleash their enthusiasm and commitment.


If you’re ready to multiply your membership and increase your retention, then let’s do it.


You can get “15 Membership Multipliers: Proven Tools that Will Get You More Members” for HALF-OFF!

Just one of these multipliers can double your membership!

You get 15 that you can use over and over again throughout the year to help you grow your membership.

Stop guessing at what will grow your membership and get proven tools that will multiply your membership.


If you’re ready to multiply your membership and money, here are three other ways you can make it happen!


  1. Free Online Training… I’ll show you the number one strategy to triple your membership and do it over and over again. Click here to secure your spot now.


  1. Don’t want to wait for the online training? Get the recording now. You can get immediate access to the most recent training. Just click here to get the recording.


  1. Triple Your Membership And Do It Over and Over Again Toolkit This is the fastest way to get more members and take a member from sign-up to fully-engaged. You get the full toolkit with blueprints, templates and processes to help you get more members. Click here to learn more!


Share This Post

About Scott Whitaker

Scott is an expert in creating and building membership programs within businesses, giving greater value to customers and multiplying income. Using his "Seven Systems of a Healthy Membership Program," he will help you get new members, increase retention and structure your membership program for long-term growth.