Are you losing members?
Of course! It’s one of the unfortunate circumstances of having a membership program. You win some and you lose some.
Most business owners just accept that it happens and move on to find new members.
However, the above average business owner will find opportunities to keep members from quitting.
The profit for your membership program is in the retention. When you increase your retention, you multiply your revenue from all members.
You can increase you retention by helping your members to BELIEVE, BELONG and BECOME.
What are the core beliefs that you want your members to have? What mindset are you trying to help them achieve? How are you helping to be better?
If you can’t articulate it, neither can your members. Your members have to have a set of beliefs that tie to your membership program.
How are you creating a community within your membership program? How are you cultivating the relationship you have with your members? Are you projecting your own personality within your membership program?
If they don’t belong – they won’t stay. No one wants to go where they don’t feel like they belong.
Are you helping your members see how they are better off with your membership program? Are you recognizing their achievements? Are you recognizing their obstacles and how you can help?
Consider it immature but everybody enjoys recognition for their accomplishments. It can be public or it can be private, but you need to recognize what your members are achieving.
If you take these three actions, you will increase your retention and keep your members for the long-haul.
If you’re ready to multiply your membership and money, here are four more ways we can work together!
1. Get a FREE copy of Accelerate: How to Get Your Next 10, 100, 500 or Even 1,000 Members… Yes, you can get a free copy of my brand-new book! In it, you discover more on how to promote your membership, get more members and increase retention. Kim wrote the foreword – you’ll discover more about her membership.
2. Are you ready to get more members in four days than you do all month? This proven email sequence will bring you members no matter the specifics of your business. How can I say that? Because I’ve implemented this very same series for hundreds of my private clients across all different markets and every time, it’s brought in new members.
3. Looking to Turn Your New Member into a Fully-Engaged Member… The “New Member Engagement Accelerator” may be exactly what you need. This newly revealed strategy will show you the step-by-step process for quickly getting every new member on-board with your membership.
4. Are you interested in multiplying your membership in the next 12 months? If you’re looking to get more members in a week than you did all month and you’re tired of “hoping” people will sign up…just send an email to Scott<at>membershipmultipliers.com put “MULTIPLY” in the subject line… tell me a little about your membership and what you’d like to work on together, and I’ll get you all the details!
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