Use Four Big Rocks To Create A Month’s Worth Of Marketing

Use Four Big Rocks To Create A Month's Worth Of Marketing

Would you like to be able to create an entire month of marketing in 20 minutes or less?

It’s a strategy I like to call: “Big Rocks.”

There are four “big rocks” that we use in our marketing.

Here the are:

Content Emails – this is where we teach right inside the email. You see most marketers like to tell funny stories about their day, or email their list only when they’re trying to sell something.

I’ve been able to land six-figure clients just by teaching straight in my emails and telling people “how” to get the outcome they desire most. Others just like to talk about the “why” or the “what.”

Hard Pitch Emails – there’s a time and a place to create a sale, have a hard deadline but it’s not in every email. The hard pitch email is at the right time with the right offer, ending on the right deadline.

Soft Pitch Emails – this is where you deliver content and teach inside your email but then give people an opportunity to take a next step with you. There’s no need for a deadline or a “sale.” The goal is to give value and give a next step to sign up for your membership.

Nurture Emails – this is where you give something away. There’s a deadline but the deadline isn’t to create a sale, the deadline is to give something away.

Most membership marketers stare at a blank screen and just wonder what to send to their audience.

Instead, use the “big rock” approach and take the guesswork out of what to send.

You’ll have a complete marketing calendar that you can literally build in 20 minutes or less.

Go get more members so you can serve more people!

If you’re interested in learning more about if and how I can help you scale your coaching business, here are three ways we can work together:

1. Grab a copy of “High-Ticket Coach.” It’s my brand new book on how to create, launch and sell your high-ticket membership offer. You’ll also get a ton of free resources and tools to help sell your current membership offers.

Go here to get your copy.

2. Get a FREE copy of Accelerate: How to Get Your Next 10, 100, 500 or Even 1,000 Members… Yes, you can get a free copy of my brand-new book! In it, you discover more on how to promote your membership, get more members and increase retention.

Go get your free copy here.

3. If you’d like to work directly with me and my team to help you create and sell a high ticket membership… If you’d like to work directly with me and my team to multiply your membership… just schedule a free strategy session. We’ll map out a strategy and then take a look to see if and how we may be able to grow your business.

Go here to complete this brief survey and schedule your free call.

 

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About Scott Whitaker

Scott is an expert in creating and building membership programs within businesses, giving greater value to customers and multiplying income. Using his "Seven Systems of a Healthy Membership Program," he will help you get new members, increase retention and structure your membership program for long-term growth.